Diego Centeno
Official Spokesman for CrossFit Central Brand Trust
Diego Centeno is originally from Venezuela, where he combined a formal education with a “hard knocks” business education. His father, a native of Venezuela was born into poverty but achieved more than the majority of his peers and graduated as an engineer. “What I learned from him, his contacts, his workers and pretty much his inner circle was the importance of creating relationships with everyone he came into contact with. My first job was selling produce from our ranch at the local market – to bargaining, trading, starting conversations and creating loyalty with our clients – all let me to my position with CrossFit Central & Garage Gym Blueprint.” Diego spent much of his teenage and college years traveling the world, meeting new people and gaining knowledge on commerce and communication in other countries. He is a natural conversationalist, motivator and influencer.
Diego has worked in the fitness industry for over 5 years training, interacting with affiliates and learning the business. He has traveled all over the world and loves to learn new languages and cultures. When he found Crossfit in 2007 he never looked back and is happy to be at Crossfit Central to combine his passion for connecting people and cultures with Crossfit and its message.
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